Connecting with communities and subcultures via influencers
Helping your brand reach audiences at scale
Influencers and content creators have huge sway in the purchasing decisions and habits of consumers. We connect your brand with those influencers your potential customers admire.
Over the past decade we have built strong relationships with talent all around the UK, from niche micro creators (the kind that feel like close friends), to household celebrities.
We don’t work from a roster of talent and will never force a partnership that we don’t believe in. Instead, we source and negotiate with the best influencers to achieve your brand’s goals.
Collaborating with the right influencers to help our clients grow
Meet Sophie, our influencer marketing expert, as she deciphers the essentials of managing an influencer campaign.
Influencer Campaign Management
From campaign strategy, insights and research to outreach, briefing, payments and contracting, our team handle full end-to-end influencer campaigns.
Our team analyse each influencer thoroughly sharing any insights along with their core metrics. This allows us to select the best influencers for the campaign.
It all starts with an insight; what are your potential customers engaging with on social? What keeps them up at night? From there we craft campaign briefs that allow an element of flexibility for the influencer’s personality to shine. After all, they know what their audience reacts best to.
We consider everything with our crisis management hats on too, so you can feel confident in a brand-safe campaign.
User Generated Content (UGC)
We have access to a wide pool of content creators who can create social-first content at scale for your brand’s social channels.
Social media content should always be social-first. And these creators have a knack for creating content that's socially native; understanding what will work on each platform for your brand’s specific communities.
Here, the creator’s audience and “influence” is secondary to their content-creation abilities. From stunning staged photography to funny “skits”, this will allow your brand to have a bank of content to draw from.
Measurement + Analysis
Influencer marketing is a unique channel that can be effective through the line, from awareness through to sales and advocacy.
During the campaign you will be given access to a live campaign dashboard that allows you to see all key metrics at a glance, along with all content created and shared by the influencers.
This live dashboard allows us to spot opportunities to amplify collaborations bringing you more value for your budget.
Influencer strategies trusted by brands like yours
