CALA Homes builds some of the most coveted and idyllically placed new build homes in the UK. We have worked with the leading homebuilder since 2011, to support its land and planning activities and showcase its products, its beautiful developments and its investment in the communities in which it builds.
With the industry's green credentials increasingly coming under scrutiny, CALA’s approach to sustainability has gone under a dramatic transformation in recent years.
tigerbond supported CALA as it launched a Sustainability Strategy to help the business achieve its ambitious zero carbon goals and works with the developer to maintain momentum and showcase results around this vital topic.
Our current campaign focuses on highlighting the group’s five year plan to not only dramatically reduce its environmental impact, but make CALA a business to be proud of for its customers, contractors and colleagues.
By bringing the media spotlight to the various green initiatives the business is implementing, the pioneering technology it’s utilising and the importance it has placed on biodiversity and creating sustainable communities within its developments, we are raising awareness through a constant stream of coverage across both consumer and trade outlets.
We are also tasked with helping to keep the CALA team constantly updated on milestones, sustainable activity across the group and empowering everyone within the business to have a voice. We have worked closely with CALA’s marketing team on internal comms activity which has been instrumental in raising awareness of CALA’s commitment to sustainability and its people.
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